New ways to utilize owned media and social media
Official Session #5 12:15
Moderator
Speaker
Session summary
Utilization of owned media and social media are indispensable elements for assembling measures. However, because they have become common, their purpose and the evaluation of the operation have become ambiguous. Many times, the media have not been updated from its original situation. We would like to hear what is now newly required for owned and social media compared from before.
