Workshop for branding and SDGs
Round Table Discussions 13:50
Session summary
Since its adoption by all United Nations Member States,the Sustainable Development Goals (SDGs) are turning into a "universal language" when discussing about future sustainability. As a matter of fact, effort has already been made, not only by developed countries, developing countries, and the government, but also by many companies. Such a trend has expanded beyond the limit of a single company, to become an engagement that involves the entire industry and society as a whole. Being recognized as an active player in the SDGs is about to become a key criteria to be selected by customers and society.
In this workshop, we would like to ask our participants to discuss the possible types of efforts that could be made with regard to the SDGs, and to brainstorm the possible ways to build a brand that lays out the SDGs.
