The Modern Customers with Modern Expectations: The technology that enables the CX that is required “now”
Insight #2 19:10
Session summary
Now that half of the universe is connected online and first half of millennials are moving into their 30s, the beginning of their peak spending years, modern channels like social, messaging, apps and review sites are being an important customer touch points for many brands.While the customer’s expectations toward brand communication has been changing rapidly, I would be presenting about what kind of issues that most of the brands are going to be facing in the above situation, and what kind of technology solution can support them to address those issues, including the keywords like AI, Social Care and Social ABM.
